The Tendo View

Insights and analysis for your strategic communications

Tag archive for ‘user-generated content’

  • Instagram helps brands tell stories, connect with users

    2/02/12 • (0)

    As 2011 came to a close, social media reached a new milestone. Instagram, the breakout mobile photo-sharing app, became the fastest-growing social media app and network to date.

    At Le Web in early December, Instagram founder Kevin Systrom announced that in just 18 months, Instagram had surpassed the 14 million user mark and was… Continue reading

  • Giving your customers a voice pays off

    5/11/10 • (1)

    Word of mouth has always been a powerful marketing tool. I learned this firsthand when I and my fledgling cheesecake business moved to a rural agricultural community several years ago. Customer reviews are just as important and powerful in the digital realm, as well. I can’t remember the last time I made a purchase, whether… Continue reading