The Tendo View

Insights and analysis for your strategic communications

Tag archive for ‘Twitter’

  • NBA stars tweet to fan base

    5/12/09 • (0)

    When Charlie Villanueva, a basketball player with the NBA’s Milwaukee Bucks, decided to tweet from the team’s locker room during halftime of a March game against the Celtics, a cry was heard across the land. What was he thinking? Why wasn’t his mind on basketball? His own coach said it gave the impression that the… Continue reading

  • 3 apps to maximize your Twitter experience!

    5/12/09 • (0)

    If the words “Twitter” and “tweet” sound more like noises outside your bedroom window than a Web 2.0 application, you’re behind the technological curve. Here’s a quick refresh: Twitter is an online service that allows any subscriber to update his or her profile with updates of no more than 140 words. It’s like having a… Continue reading

  • Why do corporate bloggers blog?

    5/12/09 • (0)

    If your workplace is experimenting with blogs, this recent study posted on the HP Labs’ site offers an interesting read (full disclosure: HP is a Tendo client).

    Sarita Yardi (Georgia Institute of Technology), Scott A. Golder (Cornell University), and Michael J. Brzozowski (HP Labs) studied some corporate folks in their natural habitat… Continue reading

  • Is Twitter relevant?

    3/01/09 • (0)

    Two Twitter users debate the relevance of microblogging for the business community. Continue reading

  • Social personality types?

    10/08/08 • (4)

    The letter marked “insured mail” with nine 39¢ stamps on it really caught my eye last night. I thought, ‘Oh no, who’s suing me now?’ I was relieved to find out, upon opening it, that it was my new membership kit from the Social Media Club.

    It included a laminated member card, Social Media… Continue reading

  • Apple, where art thou? Your iPhone 3G release is a bomb

    7/11/08 • (3)

    This morning, shortly after Apple released the iPhone3G, mayhem transpired all over the Web when new customers were unable to activate their phones, and those trying to update their old iPhones stalled during the final step of the process.

    Stories of the troubles quickly hit the front pages of major news sites. Bloggers, twitterers, and online… Continue reading

  • The cost of Twitter

    7/03/08 • (0)

    Today I got my cell phone bill and learned something else about Twitter . My addiction is costing me, but not enough to get me to stop.

    My Sprint contract allows for 100 two-way text messages a month, for $5. But this month I logged 191 additional text messages, at 20… Continue reading

  • What I’ve learned from Twitter

    6/03/08 • (4)

    I’ve been playing with Twitter the past couple months, mainly out of curiosity from the buzz it’s been getting (see here and here and here ). I just couldn’t understand the value of a tool that enables 140-character text-message answers to the question, What are you doing? Who cares what I’m doing? Why should… Continue reading

  • Is Buzz Tracking Worth the Effort?

    5/01/08 • (0)

    “I don’t know what it is, but I know I need it.” Five years ago, the “it” was SEO. Two years ago, “it” was a blog. And in 2008, “it” means buzz tracking.

    At Tendo, we’ve had clients come to us desperate for us to help them track their online buzz. When we ask… Continue reading