Tag archive for ‘multimedia’
-
Heels.com walks a mile in your shoes
I watch a lot of video during the course of my day: Video data sheets, video news, video conference recaps, and so on. But until now I haven’t really realized the power of video to make a case for a product. Continue reading
-
Patagonia: taking green commerce to a new level with the footprint chronicles
Patagonia knows its market. The manufacturer of clothing for the outdoors adventurer has taken environmental sustainability—a core concern for its target audience—to a new level with the Footprint Chronicles website. It’s a broad-strokes effort to explain the environmental impact of the manufacturing sector, viewed strictly through the lens of Patagonia products.
It’s a brilliant concept, with execution that lives up to the company’s lofty ideals. Continue reading
Loading ...