Tag archive for ‘mobile’
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What’s your Web video strategy?
Given the overwhelming viewership of online video, marketers have a new opportunity. As more and more businesses realize the value of video and its ability to increase brand awareness and drive sales, marketers are responding. Video is also proving an effective way to facilitate conversations that help to win new customers and solidify the relationship with… Continue reading
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Video veritas: Who’s watching?
If you were asked who watches more video on their mobile devices, you’d probably say teens. I know that would have been my answer. Surprisingly, that’s not the case. According to the latest Three Screen report from Nielsen, 55 percent of mobile video viewers are adults aged 25-49. And on average, these users are spending… Continue reading
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