Tag archive for ‘iphone’
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Apple’s subtle brand marketing triumph
In this humble marketer’s opinion, overshadowing the “there’s an app for that” TV commercials, the white-corded iPod billboards, the “I’m a Mac” print ads, and even the seminal 1984 George Orwell-inspired Superbowl launch commercial is Apple’s biggest marketing triumph, which cost $0.00 to produce and consists of just four words… Continue reading
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10 killer iPhone apps for marketers
We’re going to make it easy for you marketers to combine your profession with your portable. We’ve rounded up some of the best iPhone apps that marketers should have on their phones, everything from the real-time searches of social media to Web analytics. We’ve left few stones unturned–with more than one billion apps in the Apple iPhone store, it’s always tough to find the gems. Here are a few of the best. Continue reading
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Apple, where art thou? Your iPhone 3G release is a bomb
This morning, shortly after Apple released the iPhone3G, mayhem transpired all over the Web when new customers were unable to activate their phones, and those trying to update their old iPhones stalled during the final step of the process.
Stories of the troubles quickly hit the front pages of major news sites. Bloggers, twitterers, and online… Continue reading
