Tag archive for ‘FLOR’
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Why crowdsourcing isn’t a synonym for community
In these economically challenged times, what company isn’t attracted to the idea of crowdsourcing to generate free marketing content? As the saying goes, there’s no such thing as a free lunch, and crowdsourcing can actually cost your business plenty in lost revenue, customers, and perception.
Using the Internet to broadcast an open call to… Continue reading
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FLOR’s design contest wins hearts from carpet
I’m obsessed with FLOR. Everything about the company—from the cool, slightly Scandinavian-sounding name, to the environmental friendliness of its products, to its inspiring catalogs—makes me want to cover every surface in my house with carpet tiles.
And now FLOR has given me yet another reason to love it. Last month the company emailed me about its… Continue reading
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