The Tendo View

Insights and analysis for your strategic communications

Tag archive for ‘failure’

  • Learning from failure: 4 social media breakdowns

    Social media.

    The phrase should evoke some kind of nervous sweat if you’re one of the legions of marketers looking to boost your Web 2.0 savvy. That’s because there are nearly as many ways to engage an audience online as there are essays, tip lists, and best practices for doing so. Pocket that idea—you… Continue reading

  • Epic fail

    If you were smart, you were still in bed at 5 a.m. this morning. That’s where I wish I’d been. Instead I was click, click, clicking away at my laptop in hopes of scoring two nights at a luxury hotel somewhere across the globe for a mere $19.28 per night.

    Leading Hotels of the… Continue reading