Tag archive for ‘denmark’
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2009’s 10 most embarrassing marketing & PR blunders
2009 was a rough year for marketers. Budgets were cut, heads rolled, and projects came under tighter scrutiny than ever before. The following awkward, bizarre, and embarrassing blunders show that even with the odds stacked against them, marketers will still dare to dream the impossible dream (and pay the price in the end). Continue reading
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Visit Denmark for a one-night stand?
When your country is part of a continent that includes France, Italy, Greece, and Spain, you must face stiff competition for tourist dollars, especially in these challenging economic times. So it stands to reason that you would be under pressure to think of innovative ways to market yourself to travelers. But VisitDenmark, the country’s official tourism agency, got a little too innovative with a recent video campaign. Continue reading
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