The Tendo View

Insights and analysis for your strategic communications

Tag archive for ‘customer engagement’

  • Relevance is *still* the key to relationships

    Out with the old? Not so fast. This blog entry from February 2006 is a shining example of the adage that the more things change, the more they really do stay the same. Karla Spormann’s five key points about staying relevant ring as true today as they did back then, though the Minority Report reference is certainly past its shelf life… Continue reading