The Tendo View

Tag archive for ‘cost-effective marketing’

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  Bigger isn’t always better

  2/09/10 • (1)

  Several weeks ago I needed to buy a replacement electrical relay to address a problem with the power steering on my track car. While there was a 90% probability that the relay was the source of the problems, I was reluctant to spend a couple hundred dollars for a factory relay if this wasn’t the culprit.

  A fellow MR2 enthusiast sent a link to an equivalent part that I could order online for $5 from a company called Digi-Key Corporation. A few days later, the nondescript electrical connector arrived in a padded manila envelope, and while it worked, it proved that the relay hadn’t been the culprit after all. And then things got weird… Continue reading