In previous posts we’ve discussed what content marketing is and what you need to execute on it. This post offers insights on where content marketing can be most effective.
The Tendo View
Insights and analysis for your strategic communications
Insights and analysis for your strategic communications
 The other day I had to (gently) urge my husband to complete a handyman chore he'd let slide for longer than I thought reasonable: tightening the kitchen faucet. |
 There’s been a lot of buzz around “big data” the last couple years, but mostly within the context of IT. I’m sure you’ve heard it—the staggering amount of data we... |
 My colleague Leslie Ayers recently blogged about how social media is the modern, digital form of storytelling. She references Edward Boches, an innovation lead... |
 You're at a new restaurant and you've just ordered your meal. The decor looks fabulous, the host was friendly and warm, and the wait staff is attentive... |
 B2B companies are learning quickly that visual social media sites like Pinterest and Instagram are for more than just retailers of "beautiful" things... |