September 2011

2/6/12   (Comments: 0)
The infographic used to be a supplement to the story—a bar graph in an especially dry Economist article, a pie chart in a corporate white paper. Somewhere in the last couple of years, the once-humble infographic... Read more
9/19/11   (Comments: 0)
It's hard not to view social media through the "popularity contest" lens, especially when there's so much talk of liking, following, and friending. But between Facebook, Twitter, Google+, and others, how can one distinguish between real influence and simply amassing bodies? Does increasing your friend... Read more
9/12/11   (Comments: 0)
There is no doubt that the Internet and social media have made public the mundane parts of our lives that our grandparents kept anonymous. We tell our online friends when we take the first sip of our morning coffee; we announce to the world that we picked up an egg salad sandwich at the deli; we share... Read more
9/1/11   (Comments: 0)
Amazon nearly lost an already completed sale by following it up with a free gift. How do you turn "free bonus" into "cancel"? Really bad messaging. I ordered an inexpensive DVD from Amazon recently and received an apparent confirmation email, which told me "The following item was ordered" … "Video on... Read more

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Will new #Instagram formatting capabilities change the way marketers produce content? http://t.co/MHsC79cBLp http://t.co/hoRnMa5Xgg
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Can you explain the ROI of your latest #socialmedia campaign? @Hootsuite looks at the SoMe metrics you're forgetting http://t.co/SELuotEBDn
12 hours 36 min ago
Is Snapchat a useful business tool or an effective channel for content marketing?
15 hours 17 min ago
"Blog more to sell more" - @GerryMoran via @BrennerMichael #blogging http://t.co/pQ24jyIVjq
18 hours 14 min ago