June 2011

6/30/11   (Comments: 0)
Zappos.com, the online retailer selling shoes, clothing and accessories, recently sent me an email. "One year ago you ordered silver metallic Ralph Lauren heels," the message reminded me.  "We wanted to let you know that right now, your size is still available from Zappos.com. ... Read more
6/23/11   (Comments: 0)
Organizations are increasingly creating "independent" communities or editorial platforms to discuss trends and issues about their industries. Some run content written by freelance contributors (journalists or independent bloggers) as well as company executives. These forward-thinking companies understand that it's a... Read more
6/15/11   (Comments: 0)
For the June Tendo View, I had planned to write a story about a relevant B2B technology, but I came up short. The most relevant topic I found was mobile payment technology, such as... Read more
6/14/11   (Comments: 0)
As 2011 approaches the halfway mark, we thought it would be a good time for Jargon Watch, Tendo's periodic column featuring words and phrases we're hearing from clients, colleagues and friends. The following list includes a few early favorites, along with some words we could do without. 1| Kicking dead... Read more
6/13/11   (Comments: 0)
Often touted as a science because of algorithms and such, SEO at times seems more like an art. You follow the rules or best practices of the day, but the effort doesn't always yield the desired result—higher ranking in the search engine results pages (SERPs). So, you try another approach. In this way, SEO is... Read more
6/9/11   (Comments: 0)
Tagging could signify more for your brand than "liking," but does this form of social recommendation mean putting too much control in the hands of consumers? Last month, Facebook announced its newest social recommendation initiative—page tagging. We're all familiar with the art of tagging: You go out... Read more
6/8/11   (Comments: 0)
The buzz around Groupon's pending IPO is everywhere, as the business press stirs up speculation about whether the 2-year-old daily deal emailer becomes the next Wall Street darling —or the symbol of yet another Internet bubble. More interesting to me is how the... Read more

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