What is the value of a customer? How do you increase the lifetime value of your customers? Research has proven the cost of acquiring a new customer far exceeds the cost of selling more and different products to an existing customer. How can your marketing efforts convert single-purchase customers into highly profitable repeat buyers and evangelists of your company and products within the social sphere?

Ongoing communication is key—but relevance and value are an imperative. Regardless of the delivery channel, marketers can increase preference and build loyalty among customers by adopting content marketing programs that anticipate and address the needs of existing customers, facilitate ongoing communication, and promote or reward user-generated content through advocacy programs. 

Tendo has extensive experience helping clients retain their most important audiences with valuable content that informs, entertains, inspires, and supports their needs. We help turn customers into brand loyalists and advocates. 

Tendo's solutions:

  • High-value content that informs, entertains, inspires, and supports your customers and prospects, improving loyalty and customer retention
  • Content strategies that help increase customer preference for a brand and build loyalty among customers