Overview
From strategic messaging and communication programs that support enterprise product sales, to planning, creating, and executing audience-focused, integrated content programs and communities, Tendo provides a plethora of content marketing services to HP’s Enterprise Business marketing organization to help achieve its objectives.
Tendo’s initial engagement with HP focused on developing content strategy and publishing processes. Now, the relationship has evolved to include a comprehensive array of services, including content development that showcases the company’s thought leadership, social media content support, and integrated content development across media channels.
Our work also includes supporting enterprise IT sales and developing interactive and video content modules as well as other emerging content types to attract, engage, and retain various IT decision-maker audiences in all stages of the buying process.
Our ongoing strategy and support for HP Enterprise Business social media initiatives includes multiple blog programs as well as integrated cross-platform social content syndication.
Tendo services include:
- Content strategy
- Content development and project management
- Email marketing content
- Social media analysis and content support
- Blog program support
- Message development
- Communication program strategy and execution
- Internal communication program support
- Campaign content support
More case studies
 HP Email Marketing Support |
 HP Interactive Media |
 HP Print & Digital Publishing |