The top-ranked auto manufacturer needed to communicate the value of new online business applications to speed adoption among its network of Honda and Acura car dealers. To help American Honda achieve this goal, Tendo developed a strategic communication plan that included a quarterly print publication, Innovation, and companion website to educate and inform the dealer audience.

Tendo also created a dealer publication for the company’s motorcycle division. Inside Line delivered content targeted to specific audiences within motorcycle dealerships—management, sales, and back office teams.

Tendo services include:

  • Print and digital publishing