Bishop Ranch
Transformed website & outbound communications into targeted marketing tools

Overview

Home to more than 500 of the world’s leading companies, innovative startups, and medical and dental practitioners, San Ramon’s Bishop Ranch Business Park wanted its marketing materials to reflect its position as the Bay Area’s premier business community.

Tendo was engaged to optimize and evolve a full range of customer-facing marketing materials to reflect the high-quality, high-value character of Northern California’s largest business community. Tendo’s work began with an overhaul of the Bishop Ranch website, transforming it from an online brochure to a marketing tool that showcased its brand characteristics and quality standards.

This assignment expanded into a five-year relationship that included the creation and evolution of a variety of marketing communications vehicles, from customer testimonial videos to email and print newsletters to a second website redesign.

Tendo services included:

• Content strategy
• Print & digital publishing
• Email marketing
• Interactive media